- Bachelor's degree from an accredited college/university
- Open to graduates regardless of major who have a quantitative foundation with an interest in building a career in analytics
- Successful completion of coursework in statistics and one other quantitative course is required
Master of Science in Business Analytics
STEM Certified – OPT Extension Eligible Curriculum Embedded with Applied AI NEW: Sports Analytics Concentration 92% Employment (Class of 2025)
NEW: Sports Analytics Concentration
The Wake Forest MSBA Program introduces a new Sports Analytics Concentration, which includes new coursework and an optional additional summer semester opportunity to learn advanced sports analytics and data engineering, and be embedded as consultants to a Division I, Power Four sports team.
MSBA Program Summary
Learn how to become a problem solver who takes data from insight to impact, and adds value to any organization from day one. For a closer look at how a Wake Forest MSBA can help you launch your career, please schedule a consult.
Master of Science in Business Analytics (MSBA) Student Day in the Life
Follow Christine Turnbull through a day in the Wake Forest MS in Business Analytics program as she tackles hands-on projects, learns alongside expert faculty, enjoys the vibrant Wake Forest campus, and collaborates with classmates to solve real-world business challenges.
MSBA Career Outcomes
Wake Forest MSBA graduates are making a difference at some of the world's top companies. Here are a few of their stories.
Putting Teaching Into Practice
Dawud Crayton Jr., MSBA Graduate Sr Financial Analyst, Collective Insights
This program exposes you to new tools, software, technology, and understandings but also gives you every opportunity to practice these skills. Witnessing my own educational growth and personal development throughout this program has been my favorite part.
A Community for All
Lilly Mitchell, MSBA Graduate Senior Data Scientist, Ally
I chose Wake Forest to further grow my technical skills and gain applicable business knowledge. Wake offered incredible connections while also focusing on the student experience. The immense sense of community made the transition to graduate school seamless.
Building a Lifelong Network
Jiayi Li, MSBA Graduate Knowledge Analyst, McKinsey & Company
Students at Wake Forest are bonded to the school. There are lots of activities every week that make the program fun and engaging and provide opportunities to network.
Standing Out From the Competition
Donovan Boyle, MSBA Graduate Decision Analytics Associate Consultant, ZS Associates
I pursued the MSBA to further my analytical skills in a business setting and to widen the gap between my abilities and the general business applicant. The practicum made me understand the importance of a cohesive team and practice communicating to a well-respected client. This allowed me to be picky with future employers and land a great starting role.
Learning Today to Succeed Tomorrow
Yihao Zhou, MSBA Graduate Private Investor, FCS Capital Limited
I chose to pursue an MSBA degree because big data is our future. The Wake program offers a great combination of technical savviness and business acumen — essential skills in the business world. Our professors genuinely care about our success and the program’s career resources and support have been very helpful.
MSBA Average Class Profile
Class statistics averaged over the most recent three cohorts
104
Total Students
35%
Female
22%
Underrepresented Groups
685
Average GMAT
53
Colleges/Universities Represented
21
Majors Represented
3.5
Average GPA
320
Average GRE
MSBA Events
Consider joining us for our next MSBA event
Jul
16
@6:00 PM
Free Virtual GMAT Test Prep
It's always a good time to start preparing for the GMAT exam! Join us from the comfort of your home for an online preparatory session to gain test insights and learn test-taking tips. In this three-hour session, you'll cover the structure of all exam sections, review GMAT questions, required body of knowledge and test scoring. Our GMAT/GRE Prep Workshops are offered at no charge and are open to prospective students interested in any of our graduate business programs.
Jul
22
@5:30 PM
(Winston-Salem) School of Business Alumni Happy Hour
School of Business alumni are invited to this laid-back networking event designed to grow your local Biz Deac circle. Join us at the Haddock House, home to the Arnold Palmer Golf Complex and featuring a 17 acre on-campus golf practice facility. If you haven't explored the history of the Wake Forest Golf program, join us for a drink and come see for yourself! Weve got your evening covered with two drink tickets (beer/wine), appetizers and great company (included in your $10 registration fee). Drop by anytime and meet fellow Triad area Wake Foresters. You are invited to register one guest.
Jul
25
@10:00 AM
Reynolda Village Annual Sidewalk Sale
Dont miss the Reynolda Village Annual Sidewalk Sale! Saturday, July 25 from 10:00 a.m. - 4:00 p.m. (Hours vary by merchant.) Support local while you enjoy all the deals at your favorite Reynolda Village merchants.
Jul
29
@6:00 PM
(NYC) School of Business Alumni Happy Hour
School of Business alumni are invited to this laid-back networking event designed to grow your local Biz Deac circle. Weve got your evening covered with two drink tickets (beer/wine), appetizers and great company (included in your $10 registration fee). Drop by anytime and meet fellow NYC Wake Foresters. You are invited to register one guest. Hosted by local alum and Alumni Council member Caroline Lazarus ('19).
Aug
27
@3:00 PM
Fall 2026 Involvement Fair
The Fall 2026 Involvement Fair will be held on August 27th from 3pm-6pm on Poteat Field.
Sep
03
@7:00 PM
Football vs. Akron: Opening Night at Allegacy Stadium
Wake Forest University Football vs. Akron. Opening Night at Allegacy Stadium.
Articles
Review articles that highlight industry trends and career paths in Master of Science in Business Analytics (MSBA).
What is Business Analytics?
5 Career Paths You Can Take With a Master’s in Business Analytics
Why is Business Analytics Important?
How Can Predictive Analytics Be Used in Business?
Is Business Analytics A Stem Major?
What Is A STEM Degree?
MSBA Careers
Review articles that highlight career paths in Master of Science in Business Analytics (MSBA).
"One of the Most Beautiful Campuses in the World"
Wake Forest's stunning Georgian architecture and lush, impeccably maintained grounds offer both grandeur and tranquility, making the campus not just a setting for academic pursuit, but also a celebrated destination that embodies classic collegiate charm and natural beauty.
“With its stately Georgian architecture and meticulously landscaped gardens, Wake Forest’s campus embodies classic Southern charm.”
The 64 Most Beautiful College Campuses in America
“Wake Forest blends the built and natural worlds with steeples and domed roofs peeking out above the ground’s lush greenery and treelines.”
Most Beautiful College Campuses in America
“The Georgian-style buildings, clad in Old Virginia Brick with limestone details and decorative wrought iron, create a unified, timeless aesthetic.”
The 45 Most Beautiful College Campuses In The South
“The most recognizable campus building is the Wait Chapel, which is named after the university's founder Samuel Wait.”
25 of the Most Beautiful College Campuses In the South
“Ranked the most beautiful college campus in NC, going up against stunning school's like Duke and UNC Chapel Hill.”
The Most Beautiful Universities in the World
“Choosing a college isn’t only about academics or cost, it’s also about finding the place you’ll call home for the next few years.”
This Is the Most Beautiful College Campus in the U.S.
Winston-Salem, NC
The "City of Arts and Innovation" offers an affordable, vibrant lifestyle with a thriving arts scene, outdoor activities, and safe walkable neighborhoods.
Meet Your MSBA Team
If you have any questions regarding the enrollment process, student life, faculty, curriculum or career resources, please schedule a consult. We look forward to helping you!
Dr. Aric LaBarr
Program Director (PD) for Master Science in Business Analytics (MSBA) Program; Teaching Professor
Eric Haddleton
Assistant Director, Enrollment Management Recruiting
Cherie Fu
Associate Director, MSBA Integrative Student Services and International Student Support Specialist
Araceli Perez-Ramos (Sally)
Associate Director, Market Readiness & Employment
AACSB International
The School of Business is accredited by the Association to Advance Collegiate Schools of Business (AACSB International).
