Curriculum Overview

The core Wake Forest MSBA program is a 37 credit hour degree program (five modules across three academic terms), with the option to add a degree concentration in Consulting, consisting of four three-credit courses (12 credit hours over one additional summer term). Students enroll in the first summer term beginning in July, and complete their degree requirements in May (or in August if earning the Consulting degree concentration).

“We assembled a group of highly accomplished analytics professionals to advise us as we sought to build a program connected to the marketplace. The result is a program that not only provides the necessary technical skills, but also focuses on business acumen and experiential learning through access to our unique corporate partnerships. With innovative courses like Analytics in the Boardroom and Analytics in Society, our MSBA program also leverages the strength of Wake Forest as a liberal arts university focused on educating the whole person.”

Jeffrey Camm
Associate Dean of Business Analytics and Inmar Presidential Chair of Business Analytics


The MSBA program begins with a five-week session preparing you with the technical skills needed for success in the program and preparing you to explore career interests and options. All MSBA students must exhibit mastery of prerequisite courses offered in the summer module, which include:

Summer Module
Probability & Statistical Modeling
Analytics Software Technology
Career Management


The fall semester begins in late August with two modules that focus on the important relationships between data, business analytics, and organizational performance.

Mini 1 Mini 2
Business Metrics Machine Learning
Data Analysis & Business Modeling Bus Analytics Practicum I:
Mess to Model
Visual Analytics and Influencing
Data Management
Predictive Analytics & Data Mining


The spring semester begins in early January with two final modules designed to enrich your ability to develop mathematical models for forecasting, optimization, and yielding actionable intelligence, which can be applied to data-driven approaches across a range of industries and functions. Additionally, the three-course practicum provides a team-based experience using analytics within a real-world project for a corporate partner.

Mini 3 Mini 4
Analytics in Society Digital Marketing Analytics
Process Analytics Prescriptive Analytics
Forecasting Financial & Risk Analysis
Marketing Analytics Supply Chain Analytics
Bus Analytics Practicum II:
Model to Insight
Business Analytics Practicum III:
Insight to Impact


Second Summer Term – Consulting Concentration

For those choosing to add a Consulting concentration to their MSBA degree experience, the program continues after the spring semester for a final summer semester. This concentration is designed for those students who wish to further enhance their consulting skills obtained in the standard MSBA program.

All four of the following courses must be successfully completed for the concentration. The four courses are:

Second Summer Term
Analytics Software Technology
Project Management
Problem Framing
Analytics Consulting Practicum

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Analytics Consulting Software Technology

This course is an extension of Analytics Software Technology and provides students additional hands-on experience with coding not covered in that course. Python will be the language covered in the summer of 2021.

Project Management

This course extends the coverage of project management covered in the core MSBA program. This course is designed to convey the tools and methods to be effective in managing projects and leading the people responsible for executing the tasks that comprise a project. It emphasizes development of both technical skills, such as the use of PERT, CPM and Microsoft Project to manage the activities in a project, and skills in managing project teams.

Problem Framing

The art of modeling involves identifying a business opportunity, structuring that opportunity, and providing compelling recommendations that drive impact. This case-based course provides hands-on experience with business problem framing, with emphasis on creative problem solving, avoiding cognitive biases and dealing with the tradeoffs required because of resource and time constraints.

Analytics Consulting Practicum

This course is a continuation of Business Analytics Practicum I, II, III. It is a team-based practicum project experience with a client in a compressed time frame. Additional emphasis is placed on problem framing, project management and delivering value to the client.

Note: Program and curriculum are subject to minor changes.

* For official curricular details, complete course descriptions, and any potential electives, please refer to the current edition of the School of Business Graduate Student Handbook found on our Academic Services page. 


STEM and OPT Certified
The Wake Forest MSBA program is STEM and OPT certified, providing enhanced employment opportunities for international students. For more details, Click Here.