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Master of Science in Business Analytics

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MSBA Program Summary

Learn how to become a problem solver who takes data from insight to impact, and adds value to any organization from day one. For a closer look at how a Wake Forest MSBA can help you launch your career, please schedule a consult .

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  • Bachelor’s degree from an accredited college/university
  • Open to graduates regardless of major who have a quantitative foundation with an interest in building a career in analytics
  • Successful completion of coursework in statistics and one other quantitative course is required

  • Hone advanced quantitative capabilities and technical skills, including Python, Tableau, SQL, all enhanced through AI
  • Learn to apply analytics across disciplines like finance, marketing, operations, and human resources
  • Innovative courses like Machine Learning, Data Driven Storytelling, and Marketing Analytics
  • Manage Experiential Learning Projects with corporations and in-class use of authentic retail data from our exclusive Center for Analytics Impact corporate partnerships
  • Additional semester option for Business Consulting with AI Enhanced Analytics concentration, providing AI expertise and advanced technical skills

  • All qualified candidates are assessed for merit and need-based scholarships
  • No separate scholarship application necessary
  • Qualified applications submitted earlier receive admission and scholarship award priority

This program benefit allows Wake Forest MSBA graduates to return for their MBA and receive course credit that substantially shortens their time in the MBA program.
  • Gain a head start on earning a Wake Forest MBA
  • Receive credit for MSBA program courses that are substantially equivalent to MBA coursework

Domestic Applicants (1)
Application Available
Aug. 1
Early App Deadline (nonbinding)
Nov. 1
Final Application Deadline
June 1
Enrollment Begins
July 2025
  1. Domestic applicants include U.S. citizens and U.S. permanent residents.
International Applicants (1)
Application Available
Aug. 1
Early App Deadline (nonbinding)
Nov. 1
Final App Deadline (outside US)
April 1
Final App Deadline (in US)
May 1
Enrollment Begins
July 2025
  1. International students currently living outside the U.S. must meet the April 1 application deadline. International students currently in the U.S. on an F-1 visa can meet the extended application deadline of May 1 if they require only a SEVIS transfer to extend their visa.

  • Admissions decisions made on a rolling basis
  • No separate scholarship application
  • Decision notifications made in three to four weeks
  • Qualified applications submitted earlier receive admission and scholarship award priority

MSBA Career Outcomes

Wake Forest MSBA graduates are making a difference at some of the world’s top companies. Here are a few of their stories.

MSBA Average Class Profile

Class statistics averaged over the most recent three cohorts

119

Total Students

41%

Female

18%

Underrepresented Groups

685

Average GMAT

63

Colleges/Universities Represented

20

Majors Represented

3.5

Average GPA

321

Average GRE

MSBA Events

Consider joining us for our next MSBA event

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Dec
01
@12:00 AM

WFUSB Holiday (UG, MSA, MSM, MSBA-On Campus, WEV, CEV)

WFUSB Holiday (UG, MSA, MSM, MSBA-On Campus, WEV, CEV)

Attend
Dec
03
@4:00 PM

A Data-Driven Future: What Can I Do With an MSBA?

In our rapidly evolving world of data, analytics is at the forefront of decision-making and innovation. Our MS in Business Analytics (MSBA) program provides a dynamic blend of data science and business strategy, preparing you to excel and lead across industries. In this webinar, we’ll discuss what makes the Wake Forest MSBA unique and how this degree can accelerate your career success. Plus, you’ll hear firsthand from a current student about their journey and how the program will shape their future. Register here.

Attend
Dec
09
@4:00 PM

The Art of the App: Graduate School Application Tips

Applying to grad school doesn’t have to be stressful! Discover what admissions teams are looking for and learn a few tips on how to submit a stand out graduate school application. Register here.

Attend
Dec
13
@12:00 AM

WFUSB Classes End (MSM, MSBA-On Campus, MBA-Online, MSBA-Online)

WFUSB Classes End (MSM, MSBA-On Campus, MBA-Online, MSBA-Online)

Attend
Dec
17
@6:00 PM

Free Virtual GRE Test Prep

It’s always a good time to start preparing for the GRE exam! Join us from the comfort of your home for an online preparatory session to gain test insights and learn test-taking tips. In this three-hour session, you’ll cover the structure of all exam sections, review GRE questions, required body of knowledge and test scoring. Our GRE Prep Workshops are offered at no charge and are open to prospective students interested in any of our graduate business programs. Register here.

Attend
Jan
14
@6:00 PM

Free Virtual GMAT Test Prep

It’s always a good time to start preparing for the GMAT exam! Join us from the comfort of your home for an online preparatory session to gain test insights and learn test-taking tips. In this three-hour session, you’ll cover the structure of all exam sections, review GMAT questions, required body of knowledge and test scoring. Our GMAT Prep Workshops are offered at no charge and are open to prospective students interested in any of our graduate business programs. Register here.

Attend

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Winston-Salem, NC

The “City of Arts and Innovation” offers an affordable, vibrant lifestyle with a thriving arts scene, outdoor activities, and safe walkable neighborhoods.

Meet Your MSBA Team

If you have any questions regarding the enrollment process, student life, faculty, curriculum or career resources, please schedule a consult. We look forward to helping you!

Profile image of Dr. Scott M. Shafer

Dr. Scott M. Shafer

Interim Area Chair; Associate Dean of the MSBA Programs; Professor of Management

(336) 758-3687 |
email
Profile image of Eric Haddleton

Eric Haddleton

Assistant Director, Enrollment Management Recruiting

(336) 758-4419 |
email
Profile image of Cherie Fu

Cherie Fu

Associate Director, MSBA Integrative Student Services and International Student Support Specialist

(336) 758-5761 |
email
Profile image of Sharron Vogler

Sharron Vogler

Director, Market Readiness and Employment

(336) 758-2418 |
email
Profile image of Lynn E. Ebert

Lynn E. Ebert

Administrative Assistant, MSBA Program

(336) 758-5412 |
email
Profile image of Nimish Rathkanthiwar

Nimish Rathkanthiwar

Regional Advisor, India & South Asia Enrollment Management Recruiting

+91 7822994329 |
email

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